No sense being a complete and total luddite

As much as I love typesetting, there are just certain things I can't do with little individual pieces of type. One of the benefits of letterpress printing in this day and age is the ease and speed I have in getting blocks made of custom logos or designs.

For this project we chose to use the customer's rad 'V' logo

and couple it with hand-set type for the information.

One of my favorite little details of this particular typeface is the 'k'.